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英語學習

廣告充斥了人們生活的每一個角落:網路、電視、雜誌...等等大眾文化媒介,幾乎都是廣告佔據了整個版面!而許多廣告使用被扭曲或變造過的圖像,誇大渲染「美麗」與「優良」的曲解意念,也是我們以見怪不怪的宣傳手法;也因此,究竟如此蓬勃的社會廣告文化,是否會影響大眾對真實與單純的見解或看法呢?讓我們先來看一段影片吧~




影片談到廣告對社會的影響,在本堂課中,您也會學到談論廣告優缺點的高階的英文語言工具,幫助您流暢且自然的與人討論廣告文化或相關議題!除此之外,藉由多樣的腳色扮演對話以及字句組合練習,您更能即時練習所學新知,進而更加深學習印象!


本課必學單字:

  1. ads saturate our lives 廣告充斥我們的生活
  2. overwhelmed with 被…震攝、壓倒 (尤指數量勝出)
  3. raise people’s expectations 提高人們的期待

能讓您更深入了解在專業場合中使用的專業英文用語,讓我們先來預習一下:


本課必學句子:

  1. Too high expectations about something lead to inevitable disappointment.(對某事過高的期望會導致無法避免的失望。)
  2. Advertisers are not the ones distorting beauty. They just reflect society’s perceptions.廣告不是扭曲美的那個角色。他們只是反射社會的觀念。)


別再等了,就是現在!熱騰騰的課程內容就等你來!立刻加入熱烈討論的行列吧!

[精修英語實用會話-綜合議題] 廣告行銷文化,將如何影響社會?Does Advertising Have a Positive or Negative Role in Society?
[Task-based] Does Advertising Have a Positive or Negative Role in Society?
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Level and major skills
Level suitable for
Lv 13 ~ Lv 15

3 major skills
Listening
Speaking
Reading
Guide

能和一群母语人士在商务或社交场合中有效沟通。文法和流畅度不会影响沟通。但需要更加了解英语的用法以减少沟通问题。

can communicate effectively with a group of native speakers in a business environment or social situation. Grammar and fluency don't affect communication. However, s/he needs to better understand English language usage to reduce communication problems.


能在任何商务或社交情境中有效沟通。文法错误和流畅度不会影响沟通。需要加强非常特殊且难度较高之商务和社交字汇。

can communicate effectively in any business or social situation. Grammar mistakes and fluency doesn't affect communication. S/he needs to improve very specific and high level business and social vocabulary.


英语能力等同于受过高等教育之母语人士,在各种场合都能使用适当的策略作最有效的沟通。

English language abilities are equivalent to the linguistic competence of a native speaker who has received higher education. Students can use English effectively and precisely under all kinds of circumstances.


Listening

能聽懂各國腔調、俚語及種族特殊用語,且能聽懂各類主題及體裁的內容,理解程度相當於受過高等教育的母語人士。 實例:能聽懂國際學術會議中各國學者之發表,對於各國腔調及用語皆能理解,理解程度相當於受過高等教育的母語人士。

Student understands different English accents, idioms and slang terms, understand English in various forms and context at a highly advanced level. Student's level is similar to a highly educated native English speaker. E.g. Student understands the presentations present by scholars from different countries at an international academic conference. S/he understands the accents from different countries and his/her comprehension level is similar to a highly educated native English speaker.

Speaking

Reading

能閱讀文學作品、專業期刊、學術著作及文獻等專業領域的文章。但閱讀速度及理解程度尚未與母語人士相當。 實例:能閱讀醫學相關期刊,但由於不熟悉新醫學詞彙或相關用語,而使閱讀速度無法與母語人士相當。

Student is able to read literal English work, academic writings and professional articles. But his/her reading and comprehension speed is not as fast as native speakers. E.g. The student understands medical publications, but his/her reading speed is slower than native speakers because s/he is not familiar with medical vocabulary.

Main material
Delivery time Format
(F2F)JY_S2_DL_BS_Does advertising have a positive or negative role in society.pdf During class